Project Galleries: How to Take a Great Photo
We’ve all heard the old saying, “A picture is worth a 1,000 words.” What if that one picture meant the difference between closing a sale or losing a customer? Would you pay more attention to that picture?
Project galleries may be the single more important aspect of your website. These photos are proof to your potential customers that you will deliver excellent service and quality products. It shows your customer that you are proud of your work and stand behind it. Customers go to websites specifically seeking out project galleries because they want the reassurance they are picking the right contractor for the job.
With a project gallery being a critical aspect of your website, it is important to ensure the photos you have are the best representation of your work. You want a photo that grabs your potential customer’s attention and convinces them trust you to work on their home. You want a photo that is going to show your project in the best light possible. (Literally.)
I’ve put together a few simple steps to help you take quality pictures of your projects. Paying attention to a few critical details will take your photos from good to great.
Great photos make great project galleries. Great project galleries make customers excited to call you.